Our Services
AMALA AI provides legal and regulatory compliance packages in each of the following areas: 1) AI Act compliance, 2) Data protection and privacy, 3) Ethics, transparency and explainability, 4) Liability and contracts, 5) Employment and workplace law, 6) Sector-specific compliance, 7) Cross-border and outsourcing risks. We also provide industry-specific regulatory mapping and risk assessments in sector such as banking/finance, healthcare, telecoms & energy.
Artificial Intelligence
We advise clients on the rights required to collect, use and handle the data required to train algorithms, the liabilities and intellectual property rights relating to the commercialization and licensing of AI systems under the myriad of global regulations emerging worldwide, whether US federal and state privacy laws, the emerging regulatory regime in the UK with a focus on the Competition and Markets Authority (CMA), the evolving EU’s draft Artificial Intelligence Act and regulations on automated decision making in several jurisdictions around the globe. We take into account global requirements in order to enable our clients to benchmark and future proof their operational models with a view to reducing the risk of investigation as well as staving off disputes.
We draw on our many years of experience as commercial transaction lawyers as well as our expertise in privacy, data protection and intellectual property to assist our clients with data sharing agreements, joint ventures, M&A and international transactions.
Our expertise includes legal issues relating to machine learning, smart contracts, big data, extended reality (XR), automated professional services, and 3D printing.
We further advise on ethical considerations. We assist our clients with developing their internal code of conduct so as to empower our clients as providers of trustworthy AI.
Blockchain and Digital Assets
Blockchain technology has rapidly transformed markets across all sectors and created a complex domestic and international regulatory environment. We assist clients with the issuance, custody, settlement and trading in digital assets, including advice on smart contracts, issuance of tokens, ownership and value of NFTs including underlying intellectual property rights.
We advise on the range of additional issues relevant to crypto-assets, including Anti-Money Laundering (AML) regulations, the treatment of crypto-assets and crypto-currency as unregistered securities, data hosting, information safe-keeping and taxation issues.
Our crypto- compliance practice is informed by the regulations of the U.K.Financial Conduct Authority (FCA) and Prudential Regulatory Authority (PRA), including the Financial Services and Markets Act (2000)(Regulated Activities) Order (RAO) and the Payment Services Regulations 2017 (PSR).
We examine the regulations affecting the authorisation and supervision of services provided by crypto-asset service providers (CASPs) as well as prudential requirements, governance arrangements, and conduct of business rules.
Fintech.
Fintech is a complex new area of the law which requires knowledge and experience across the banking and finance sectors as well as insurance, pension and e-commerce services. Our fintech practice involves helping clients navigate the complex legal, regulatory and compliance requirements from the stages of start-up, procurement of funding, development of intellectual property and international expansion. We draw on our lawyers’ many years of experience in banking, regulatory, corporate, IPR,data protection and litigation to help our fintech clients structure their platforms, develop new products and thrive in this evolving and rapidly changing regulatory environment.
Regulatory scrutiny of fintech companies is increasing due to the market dominance of a few large tech companies and the incidence of online harm. Clients rely on us to explain this regulatory landscape, in particular, financial services regulations, antitrust/competition laws, data protection regulations, taxation of digital services and regulation of online content.
Strategy Consulting
We assist international companies in identifying appropriate partners and talent in India for developing software code including the programming code required for artificial intelligence. We ascertain the skill set required and structure the transactions, whether service contracts or consultancy agreements so as to best avoid conflicts arising out of matters relating to data ownership, work for hire/ownership of code, labour issues, tax issues and others. We conduct due diligence and assist clients with the acquisition of local entities as and when required.
AI Act Compliance
Our services focus on providing practical guidance on the AI Act including:
- Risk classification of AI systems:Determining if a system is unacceptable risk (banned), high-risk (strict obligations), limited risk (transparency rules), or minimal risk.
- Guidance through conformity assessments: For high-risk AI, companies need CE marking, testing, and documented compliance before market launch. We provide guidance on AI Act compliance through the conformity assessments.
- Data Governance Protocols- Preparation of compliance manuals for documentation & record-keeping as well as data governance protocols to meet AI Act requirements.
Post-market monitoring: Advising on incident reporting and continuous monitoring obligations.
Data Protection and Privacy
As AI systems often processes personal data, we advise on:
- Lawful basis for training AI models.
- How to handle sensitive data (health, biometrics, etc.).
- Data minimization and anonymization.
- Cross-border data transfers (for example, if using US-based cloud AI).
We advise on data protection impact assessments (DPIAs), check AI vendors’ GDPR compliance, negotiate data-sharing agreements, and avoidance of unlawful data scraping.
Ethics, Transparency and Explainability
Our clients want to ensure they use trustworthy AI and to communicate this to their customers and employees.
We draft:
- AI ethics policies
- Transparency statements (when chatbots/AI interact with customers).
- Consent language for customer-facing AI systems.
- Customer Disclosures to build trust
- Internal Governance frameworks to ensure responsible use of “black box” AI.
- Employee Guidelines
Employment & Workplace law
Clients streamlining their internal HR processes may use algorithmic tools for recruitment, promotions and evaluation/termination of employment. We advise on compliance with high risk uses of AI and providing explainability and transparency to employees/unions for automated HR decisions. Employers must avoid discrimination in the algorithmic tools used and respect workers’ rights under applicable laws. We draft internal protocols on algorithmic management, and provide advice to ensure compliance with labour transparency laws and avoid discrimination claims.
Liability and Contracts
A main concern of clients incorporating AI tools into their business processes, is the allocation of liability between the provider, the integrator and the user. We draft AI procurement contracts with clear allocation of liability, warranties and indemnities. We review vendor contracts and ensure that risk is contractually allocated.
Cross-border & outsourcing risks
Many European clients rely on AI vendors based in the US or third countries. We advise on compliance with EU data transfer rules under the DGDR. We draft clauses for international AI service agreements, align with EU SCCs (Standard Contractual Clauses) binding corporate rules (BCR), code of conduct or certification mechanisms.
Our Services
The services provided by the Company include the following:
Legal Consulting
we provide legal advice on the draft Artificial Intelligence Act and its implications for the developers and users of AI systems whether located in the EU or sold in the EU. We advise companies on the EU AI Liability Directive, the Digital Services Act, the Guidelines relating to automated decision-making and the EU General Data Protection Directive (GDPR). Our expertise includes legal issues relating to machine learning, smart contracts, big data, extended reality (XR), automated professional services, and 3D printing.
Strategy Consulting
we assist international companies in identifying appropriate partners and talent in India for developing software code including the programming code required for artificial intelligence. We ascertain the skill set required and structure the transactions, whether service contracts or consultancy agreements so as to best avoid conflicts arising out of matters relating to data ownership, work for hire/ownership of code, labour issues, tax issues and others. We conduct due diligence and assist clients with the acquisition of local entities as and when required.
Start-Ups and Unicorns
we continuously scout for up-and-coming start ups in Barcelona, Madrid, Bengaluru and other cities and examine the viability of their ideas based on the experience of our team and our connections with government, the financial community and international talent. We are identifying and evaluating the new Unicorns which are transforming the Indian and tech landscape in order to ascertain viable investment options for our clients and to assist these innovators in connecting with overseas investors.
Digital Events
we assist corporates and other associations/entities with the organization of digital events/webinars on digital transformation, corporate innovation, hackathons and others.